Celonis, a process mining and execution management company based in Munich, worked with Demoboost to build a self-service demo gallery of 12 interactive demos. Every Sales Qualified Lead now has at least one on-demand demo touchpoint. Around 4,300 prospects explore the demos each month, with a median session of 9 minutes and an average demo rating of 4.4 out of 5.
Celonis is a process mining and execution management company headquartered in Munich, Germany, with more than 5,000 employees. Its technology helps organizations understand and improve how their business processes actually run.
Under-qualified leads were entering sales channels, which spread resources thin. Sales Engineers spent valuable live-demo time on prospects who were not yet a fit, and the team needed a faster way to focus that time on genuinely interested buyers.
Celonis worked with Demoboost to design a structured set of 12 interactive demos and publish them as a self-service gallery. Prospects can now familiarize themselves with Celonis's execution management technology on their own before they engage with sales. As part of the approach, every Sales Qualified Lead has at least one on-demand demo touchpoint, and the team also shares demos as follow-up material after conversations.
Celonis is a process mining and execution management company headquartered in Munich, Germany, with more than 5,000 employees. Its technology helps organizations analyze and improve how their business processes run.
Celonis uses Demoboost to run a self-service demo gallery and to share follow-up demos. Working with Demoboost, the team built a structured set of 12 interactive demos that let prospects explore Celonis's execution management technology on their own. Every Sales Qualified Lead has at least one on-demand demo touchpoint.
Around 4,300 prospects explore Celonis demos each month, with a median session of 9 minutes and an average demo rating of 4.4 out of 5. Sales Engineers spend less live-demo time on prospects who are not a fit and more on qualified opportunities.
A self-service demo gallery is a set of interactive product demos published for prospects to explore on their own, usually before they talk to a sales rep. It lets buyers see how a product works at their own pace and helps them decide whether to move forward.
When prospects can explore demos before a sales call, they arrive with a clearer sense of fit, and the vendor can see which demos each prospect viewed. Sales Engineers then spend live time on interested, better-informed buyers instead of running introductory demos for prospects who are still deciding whether the product is relevant.
You can build interactive, on-demand demos with Demoboost and publish them as a gallery on your website. Reach out to the Demoboost team to see how a self-service gallery could fit your sales process.