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More Control Over Every Demo: Global Webhooks, Organization Tags & AI Branding

Demoboost update featuring Global Webhooks, Organization Tags, and AI Branding Generation tools
Table of contents

Building a great demo is only half the job. The other half is everything around it — keeping your library organized, making demos look on-brand in seconds, and making sure the right data flows to the right tools automatically. This release tackles all three.

Global Webhooks — Your Demo Activity, Everywhere It Needs to Be

Every time a prospect submits a lead form, watches a demo all the way through, or a new demo gets created — something valuable just happened. The question is: does the rest of your stack know about it?

Until now, webhooks in Demoboost lived inside individual lead forms, which meant repetitive setup, easy-to-miss demos, and inevitable gaps in your data. Global Webhooks changes that entirely. One configuration, and every demo in your organization is connected to the tools your team already lives in — your CRM, your spreadsheets, your Slack, whatever you need. 

Set a trigger, paste a URL, and you're done. From that point on, Demoboost is an active part of your workflow, not a silo you periodically export from.

What you can automate:

  • Lead form submitted → contacts land in your CRM or Google Sheet instantly, no manual exports, no copy-pasting
  • Demo created → notify your team the moment new content goes live
  • Demo completed → know exactly when a prospect watches all the way through and follow up while you're still top of mind

Works out of the box with Zapier, Make, Automate, and any tool that accepts a webhook URL. Available to organization admins under Settings.

Organization Tags — A Demo Library That Stays Organized

As your demo library grows, keeping track of what's what gets harder fast. Which demos are for enterprise prospects? Which ones are for a specific use case or campaign? Without a way to label and filter, finding the right demo at the right moment becomes a real problem.

That's why we're introducing Tags. You can now tag any demo in your organization, giving your whole team a simple, flexible way to organize and navigate your content. Everyone can apply tags to their demos — and admins control who gets to create new ones through a permission toggle in Settings. Lock tag creation down to admins for a clean, structured taxonomy, or open it up so the whole team can contribute as the library evolves.

It's a small addition that makes a big difference the moment your library grows past a handful of demos. Stop scrolling, start filtering.

AI Branding Generation — On-Brand Demos in Seconds

There's a step in every demo build that nobody talks about but everyone dreads: figuring out the client's brand colors. Hunting through their website, guessing at hex codes, tweaking until it looks right. It's tedious, it slows you down, and it's completely unnecessary now.

AI Branding Generation does the whole thing in one click. Drop in a screenshot from any brand's website, hit generate, and Demoboost automatically builds a matching color palette and applies it across your templates — welcome screens, ending screens, and sales rooms. The result looks intentional, polished, and on-brand, in the time it used to take just to open the color picker.

Not happy with something? Every color is fully editable, so you're never locked into what the AI suggests. Think of it as a great starting point that's already 90% of the way there.

And this is just the beginning. URL-based generation — paste a link instead of uploading a screenshot — is already in the works, along with expansion to guides, lead forms, and more. The goal is simple: by the time you're done building a demo, it should already look like it was made for that specific prospect.

These features are rolling out now. Global Webhooks and Organization Tags permission controls are available to organization admins. AI Branding Generation is available on all supported add-on templates.

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